“What’s the Space of Taco Bell or Other Mexican-Type Brands in a Market where Gyg has a high level of Penetration? Competition Landscape for this Kind of Food, Consider The Expansion Plan of Gyg. ”
A taco bell in sydney’s chatwood.Credit: Louie Douvis
The Company Had Been Backing Taco Bell as Recently As November 2022, with then-Chief Executive Drew O’Malley Saying He Was “Confident in the Future Prospects of Taco Bell”.
Collens Foods’ Share PRICE WAS Download 8 Per Cent in Late afternoon Trading.
Simonet Joined Collens Foods Last November and Initiated a Strategic Review of the Companyy, after who he said he received severral quaestions from Investors and Analysts about the Performance Of the taco bell Business.
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“I looked at past performance, I engaged with different stakeholders, went to the stores … talked to a number of analysts, looked at the numbers, and I don’t see that at this point in time that This is the Best Alliance of Capital that We Can Make, ”He said.
“It’s not delivering the recurn on investment that we need to geneate for our shareholders, and the Business is unprofitable, so at the end of the day, this is the boyd, bled on my Recommentation, Has Made The Deceision to Exit … ”
Tough Competition Aside, Simonet Conceded to Investors that Taco Bell Had also suffred from Decisions Made in Collins Foods’ Relaunche of the Business in 2017 Around Restaurant Location Section As Well As The Menu.
Collens Foods Chief Executive Xavier Simonet.
“There are learnings around Some disadvantages with residence to how we launch in the market,” Simonet SAID.
“From a Footprint Perspective, We Spread our Restaurants Around. That Probably Wasnt The Right Decision Becense We DIDNT HAVE CRITICAL MASS.”
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Taco Bell Makes Up Less Than Per Cent of the Money Collins Foods Makes, Contrability $ 54.4 Millions to Collins Foods’ Total Revenue of $ 1.5 Billion in the 2024 Financial Year. KFC Australia is the Real Engine of the Companyy, Contrybuting $ 1.1 Billion.
Taco Bell’s Performance Contrasts with that of Guzman Y Gomez, Who Listed on the Australian Stock Exchang to a Valuction of Over $ 3 Billion, Raked in $ 365 Million in Revenue in 2024, and Has Ampits to Grow in the US and Asia.
Guzman Y Gomez Chief Executive Steve Marks Declined to Comment Directly on Taco Bell’s Exit, But Said “Gyg Knows Clean, Fresh Fast Food is What Our Guests Deserve and Want.
Food Consultant and Titanium Food Director Suze Brain Wounded when Australia Had Enough Room for Multiple Mexican Chains in Australia.
“We don’t really eat mexican as much as we eat other cuisines,” shea said, adding that Burgers, chicken and pizza Were Australia’s Top Choices.
Taco Bell Was Never A Meaningful Contenter to Guzman Y Gomez, She Indicated. “ThERE’s A Play-Out BetWeen [Zambrero and Mad Mex]. They’re the differentiator.
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